For many businesses, the hardest part of renewing cyber insurance isn’t the premium – it’s the paperwork. The questionnaires have become tougher in the past year, full of technical detail that can easily throw even well-prepared teams off balance.
That’s where we come in. At Personic and b2b IT Services (Personic is part of the b2b IT Services group), we’ve recently supported companies across very different sectors as they worked through their insurance renewal forms – helping them move from hesitation to confidence.
Three companies, three sets of questions
Mark Williams, Head of Client Relations at b2b IT Services (Personic is part of the b2b IT group): “In the past couple of weeks I’ve sat with three very different organisations – a large food manufacturer, a small non-profit, and a mountain biking facility with about 50 staff. Each had the same challenge: an insurance questionnaire packed with technical questions that didn’t match the language they use every day. What they all needed was someone to walk through the form with them, explain what the insurer was really asking, fill in answers and give them confidence their answers were right.”
The food manufacturer’s form ran long and detailed. The non-profit’s questions were shorter but no less open to confusion. The mountain biking facility faced the process with a new manager for the first time and felt unsure where to begin. Despite their differences, the outcome in each case was the same – clarity, reassurance, and a completed form that reflected the protections they already had in place.
What insurers really want to see
Insurance questionnaires vary in style, but the themes repeat. They’re not expecting perfection – just evidence that key protections are in place and active.
| Insurance Theme | Example Question | How b2b Helps |
|---|---|---|
| Endpoint Detection & Response (EDR) | “Do you actively monitor endpoints for malicious activity?” | We deploy Huntress EDR to watch over all devices and raise tickets immediately when something unusual appears. |
| Multi-Factor Authentication (MFA) | “Is MFA enforced across remote access and email?” | We configure and enforce MFA across Microsoft 365 and VPN access so no gaps remain. |
| SIEM & Logging | “Do you have centralised logging and monitoring?” | Our security solution includes log tracking and alerting, so we can isolate threats and respond more quickly. |
| Backup & Recovery | “Are backups tested regularly?” | We manage automated backups and carry out test restores so clients can show recoveries actually work. |
| Staff Awareness & Training | “Do employees receive regular cyber awareness training?” | We provide short, practical training and phishing simulations that insurers recognise as evidence of active defence. |
More than a once-a-year event
Les Robinson, Director says: “The form might land on your desk once a year, but the questions it asks are about things that need to be in place every day. We treat the questionnaire as a health check – if you can confidently answer it in September, it’s because your security has been solid since January.”
Why it matters
A well-completed insurance questionnaire does more than unlock cover. It reassures your insurer that protections are active, lowers the risk of rejected claims, and can sometimes reduce premiums. More importantly, it shows that your organisation is taking cybersecurity seriously – not just once a year, but every day.
At Personic (& b2b IT Services), we help clients translate the jargon, present their controls clearly, and strengthen the areas where cover depends on it. Cyber insurance may be tested on paper once a year – but in reality, it’s part of an ongoing shield that protects your business all year round.
If you’ve got a renewal form sitting on your desk, let us work through it with you. We’ll help you face the questions with confidence.